Yeah yeah, it’s not just because these guys have listed us as a must see event in their last 2 issues. It’s more because I honestly dig this mag’s format. As stated in their information section, “Play’s concept is pretty simple: create a compelling format to showcase the best upcoming events here in L.A.” It’s a digital flip-book that simulates the page-turn interface of a regular mag. You can even stream the band they recommend seeing. It’s a big visual ad for “these are the events you can’t miss this month”. Perfect for all of us with ADD or ADHD. Honestly, because of this mag I’m gonna take a date to LACMA on Feb 9.